By Gabby Chen

(JW Insights) Mar 23 --China's PC giant Lenovo will develop a new generation automotive domain controller platform using NVIDIA's DRIVE Thor system on chip (SoC), reported Chinese financial news agency Cai Lian Press on March 22.

This move makes Lenovo the first Tier 1 company to utilize NVIDIA's DRIVE Thor platform, which is set to become Lenovo's high-end core product line for vehicle computing, with mass production expected in early 2025.

Rui Yong, CTO and senior VP of Lenovo, said that this collaboration would reinforce Lenovo's capabilities in creating vehicle computing products and solutions for advanced driving assistance and safe and intelligent driving, further promoting Lenovo's automotive computing business.

The general trend of electrification, intelligence, and networking of new energy vehicles is boosting a rapid growth of the automotive domain controller market. The market is estimated to reach RMB167.5 billion ($24.50 billion) in 2025, and the industry is entering a golden development period, according to Cai Lian Press.